Marketing Manager


DIVISION
Marketing
LOCATION
Phnom Penh

MAIN DUTIES/RESPONSIBILITIES

  • Works closely under the direction of Managing Director to reach the company's goals and objectives
  • Design and develop marketing strategy, plan, and budget for the brands included Food and HABA
  • Lead and develop launching plan of new and existing products (own brand: Food & HABA)
  • Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR
  • Manage and guide on development of company’s digital assets & digital contents development (social media assets & digital ads assets).
  • Implement and manage effective store front merchandising strategy including product display and POSM to maximize retail sell out
  • Guiding the day to day activities of the marketing team and ensuring that the marketing objectives are implemented by the marketing team
  • Understand the competitive landscape and trends in consumer buying behaviors, and be able to develop appropriate responses and actions
  • Work with the in-house design team to produce graphics and materials of visual impactful within brand guidelines
  • Provide support in preparing media plans and budget planning
  • Provide support in doing of Market research and competitor analysis as required
  • Develop and execute marketing and communication activities
  • Liaison with media and publishers as required
  • Produce monthly reports of marketing activities, quarterly report for BOD meeting, and other related marketing report request by Group Marketing (Both offline and online)
  • Guidance on administrative roles to support marketing department
  • Undertake continuous analysis of competitive environment and consumer trends.

SKILLS & QUALIFICATION

  • Master’s Degree in Marketing, Business or a Related Field
  • Computer Proficiency, Digital Media (SEO, Paid Ads and Clicks Ads) & Social Media knowledge, Research, Analysis, Written and Verbal Communication,
  • Interpersonal Communication, Customer Service, Client Relationships, Loyalty Program, Project Management Skill, Financial Skills, Creativity, Teamwork, Leadership Skill, Organization, Planning, Reliability, Punctuality